About Face |
Our deepest fear is not that we are inadequate, it's that we are powerful beyond measure. We ask ourselves, who am I to be brilliant, gorgeous, talented and fabulous? Ask instead, who are you not to be? Follow me on Twitter @bcavanaugh or take a moment to see what made me do an about face with my career: My New Gig |
How to calculate the ROI on your “personal brand”:
Let’s just use me @bcavanaugh as an example knowing what we know:
As of the time of this post, I have 997 followers.
1,536 updates (that’s how many updates generated 997 followers)
x10 minutes (average) time spent per update (blog posts, RTs, surfing, etc.)
/ 60 minutes
=256 hours
x $175 (hourly billable rate)
= $44,800
/ 997 followers
$44.93 a lead
The opportunity to get to know you, priceless!